Published Columns, Articles and Guest Blog Posts by Inbound Marketing Expert Ellie Becker

Guest post on Network Solutions - How My Inner ‘Motorcycle Mama’ Helped Me ‘Get’ Twitter. You can too!

Grow Smart Business

Guest post on Network Solutions - In collaboration with Bernadette Nelson

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Working the Web - Monthly columns for the WestFair publications:
Fairfield County Business Journal and Westchester County Business Journal

How to use your website to differentiate your company

Posted by Tamer Atteya on Mon, Jun 13, 2011 @ 17:06 PM

Have you ever searched online for a particular product or service and not been able to tell what makes one offering different or better than another?

As we research online for our clients, we notice an unfortunate sameness of website look/feel and messaging within given industries or professions. Search for "civil litigation attorney," for example. Click on the first few firms in the results page …

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